DAK Impulse zum Wochenende

Social Media Videos & Animated Instagram Stories

As a major German health insurance company, DAK Gesundheit has set itself the goal of using the #gesundesmiteinander campaign to provide ideas for positive, peaceful and open interaction in society. Together with the social media agency earnesto I was allowed to implement 6 videos for the social media channels of the DAK.

Client: DAK-Gesundheit
Production Company: earnesto
Role: Design, Animation, Post Production

#gesundesmiteinander

Under this hashtag, various social media activities were planned to stand up for a more positive togetherness in society. One part of this was weekly videos, the so-called Impuls zum Wochenende, in which a wide variety of topics were explained.

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Mixed media for different formats

The videos were designed as a mixed media project. Earnesto produced the live action videos with René Träder and I was responsible for design, animation and audio and video post production.
In addition, the videos were created in both portrait and landscape format to be available for all channels.

Filmframes